How will the South American market of disposable e-cigarettes fare in 2024?

Next, recent market information will tell you how to seize the market. As the global e-cigarette market continues to expand, product innovation and policy adaptation have become the norm in the industry. Only by understanding the development trend can we make the correct layout. The South American market, with its huge growth potential, has attracted the attention of many international brands.

At the Paraguay Electronic Cigarette Exhibition that just concluded, there were more than ten brands from China such as elfbar, RandM, HQD, geek vape, Runfree, etc., as well as many local brands from the United States, Paraguay, etc., exhibiting their latest creativity and unique products. In this exhibition, although most of them are American brands and local brands, the products of some Chinese brands still attracted the attention of many exhibitors, mainly describing how Chinese brands rely on innovation and localization strategies to stand out in a competitive market.

In addition to the above, you need to know South America’s policy on disposable e-cigarettes. Here are the specific points I compiled about disposable e-cigarettes in South America: In 2019, a landlocked country in central South America, a member of the National Health Supervision Bureau of Paraguay This resolution clarified the legal status of e-cigarettes in Paraguay and clarified supervision in multiple dimensions, including:

1. Product registration system means that it must be registered with the local Ministry of Health before being sold;

2. Advertising promotion is prohibited, except for point-of-sale advertising;

3. The outer packaging must indicate the name, ingredients, production date, shelf life and storage conditions;

4. It is forbidden to describe the use of words related to e-cigarettes that are beneficial to people;

5. The equipment must be childproof;

6. Health warning: The logo specified by the Health Supervision Bureau must be used, but the size is not specified;

7. Sales channels: Sales can only be made after store authorization. Sales must be face-to-face. Online sales and vending machines are prohibited;

8. There are no clear restrictions on flavored nicotine

Generally speaking, the policy is relatively loose.

Therefore, I believe that as the global e-cigarette market continues to evolve, only those brands that can flexibly respond to market changes and continue to innovate based on policies and regulations can maintain their leading position in this fierce market competition.